AI powered ad tech, built to be inspected.
Merkstroom is a programmatic advertising platform in the Netherlands that optimises for outcomes you can measure—not black-box promises.
See how it worksMerkstroom ad tech, explained plainly
We're an AI-powered ad tech company in Amsterdam. So what is AI-driven advertising optimization? Our models read your campaign signals, predict cost per outcome, and shift budget toward what performs—every reallocation is logged and explainable.
No magic, no sentient pitch. Results depend on your data quality and budget, and we'll tell you plainly when the model can't help.
Reads the signals
Live campaign data feeds a forecast of cost per outcome per channel.
Shifts the budget
Spend moves toward what performs—with the reasoning on record.
Shows its work
Each decision is explained in plain terms. You keep the final call.
Book a working session
Bring a campaign, a budget, and your questions. We'll show you how the model changes your cost per outcome—with the caveats up front—and let it reason on your own data.
Merkstroom · Amsterdam, NL
info@merkstroom.nl